SmartBank

Challenge: Give good work great exposure! SmartBank wanted to generate maximum exposure for its community relations program for 8th grade students.

Solution: To introduce middle schools to SmartBank’s community service program, DoubleJay Creative captured the awe and admiration of 8th grade students as they listened to Dane Bradshaw—former University of Tennessee basketball all-star and member of the University’s All-Century Team—speak about leadership and making S.M.A.R.T. choices (Success, Motivation, Adversity, Respect and Team).

Projects:

• S.M.A.R.T. Speaker Series